Branding
2024Spikebirds — Angry Birds × Spikeball
A student collaboration concept spanning identity, merchandise, and a pop-up exhibit.
The project
Created at Arizona State University in Fall 2024, Spikebirds brings together two games with very different audiences: Angry Birds and Spikeball. The concept combines digital playfulness with physical activity through a shared identity and visitor experience.
Design direction
Circular forms reference both the balls and bird characters. Red, black, and white unify the wordmark, symbol, merchandise, promotional material, and three-dimensional exhibit. The accompanying book documents the brand guide, wireframes, and visitor journey.
Scope of work
- Identity and brand guide
- Merchandise and packaging
- Promotional graphics
- 3D exhibit concept
- Project book
A closer look
18 imagesThe project books
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